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Learning to Enjoy Selling as a New Entrepreneur

June 13, 2022

If I can enjoy selling, anyone can…

Ok, I’m going to take you on a trip that might seem unrelated. Hang with me. I promise it is.

When I moved halfway across the country in my twenties naturally one of the first things I did was start looking for a job. I had a background in social work and always knew I wanted to help people, but I wasn’t finding anything in my field. So I naively applied for a sales position and I got an interview. (To this day I have no idea why I got that interview, but I did.)

When the interviewer asked me if I was motivated by money, I said (honestly, at the time)…no. 

He stared at me like I was an alien and then talked about the realities of the job. He explained how they’d put incentives and bonuses in place to encourage people to sell more.

The problem wasn’t that money didn’t motivate me. The problem was that I wasn’t in love with what I would have been selling. No amount of money or bonuses money would have changed that for me. So obviously I didn’t get the job, or want the job, really.

I then went on to build a successful career as an educator. And I now have a successful coaching business. Both of these have required me to have fabulous sales skills. 

You might be asking how being an educator required me to have fabulous sales skills. Well, here’s the thing I’ve learned about sales. At its core, selling is about helping and serving. It’s about knowing your audience’s needs, creating something that will help them achieve what they want or need, selling them on their potential to create the results you’re promising, and helping them to see you and your work as the best vehicle to help them get there. 

So I figure that basically, as a teacher and mom, I’ve been selling every single day of my life for nearly 20 years. I just had to believe in what I was selling, believe in myself as the best person to deliver it, and I had to believe in my students and their potential to create results. 

As soon as I realized I already had sales skills and I was already fabulous at sales, everything changed for me.

That’s when I decided I was going to transfer my skills over to coaching. I knew I could learn to become amazing at selling coaching. And I was committed to helping other heart centered entrepreneurs learn to love selling and see it for what it is, helping and serving.

So I encourage you to find ways that you’re already a sales person.

Resource (blog post): Learn to Sell in a Soulful Way in Your Coaching Business

Are you…

…a mom who has tried to get your kids to eat broccoli or not give up on learning Spanish even though it’s really hard?

…a wife who’s encouraged your spouse to chase after the career of their dreams?

…someone who’s encouraged your best friend or sister to meet one of their goals?

Resource (blog post): Why Parents Make the Best Salespeople

Then you’re already a salesperson and you already have the skills needed to sell. So throw the feelings of sleaziness and discomfort away when you think of selling in your business. I’m here to help you learn to sell in a way that allows you to love your approach to selling, love what you’re selling, and love who you’re selling to.

PLUS, remember – I couldn’t even get a job as a salesperson at one time in my life. If I can be good at and enjoy selling, so can YOU!

My signature 6 month 1:1 coaching program, Dream Business Blueprint, was made just for you. Want to hear more about how I can help you in Dream Business Blueprint? Click here and send me an email and I’ll share the details with you.

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